One Washington hotel offered a unique inauguration weekend package. In addition to the hotel’s presidential suite, Lincoln Town Car and driver, the package included a social media butler.


The hotel tapped Victoria Devine of Anchor Media to tweet, instagram, and update the social media accounts of their client. Ms. Devine sees this service as a growing field – to have someone on hand to record events like a conference or wedding via social media.

The Wall St. Journal interviewed Ms. Devine to get an idea of the services she will provide. Link to video.

This story raises the question – does a social media “butler” take away the personal connection in social media communications, or is it just a service for the busy person to get out their tweets and keep their Facebook page updated?

By: Carol